1. Introduction
Welcome to Vyaply (“we,” “our,” or “us”). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our WhatsApp business automation platform and related services (collectively, the “Services”).
By using our Services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our policies and practices, please do not use our Services.
2. Information We Collect
2.1 Information You Provide to Us
We collect information that you voluntarily provide when using our Services, including:
- Account Information: Name, email address, phone number, company name, and business details when you create an account
- WhatsApp Business Information: WhatsApp Business account details, phone numbers, and API credentials
- Communication Data: Messages, chat logs, customer interactions, and conversation history processed through our platform
- Payment Information: Billing details and payment card information (processed securely through third-party payment processors)
- Support Communications: Information provided in support tickets, emails, or other correspondence with us
2.2 Information Collected Automatically
- Usage Data: Information about how you use our Services, including features accessed, time spent, and interaction patterns
- Device Information: IP address, browser type, operating system, device identifiers, and mobile network information
- Cookies and Tracking: We use cookies, web beacons, and similar technologies to collect information about your browsing activities
- Analytics Data: Performance metrics, error logs, and usage statistics
3. How We Use Your Information
We use the information we collect for the following purposes:
- Service Delivery: To provide, maintain, and improve our WhatsApp automation services
- Account Management: To create and manage your account, authenticate users, and process transactions
- Communication: To send you service updates, technical notices, security alerts, and support messages
- Automation Processing: To enable chatbot responses, lead generation, and automated messaging features
- Analytics and Insights: To analyze usage patterns, measure effectiveness, and generate insights for business decisions
- Improvement: To develop new features, enhance user experience, and optimize platform performance
- Marketing: To send promotional content, newsletters, and product updates (with your consent)
- Legal Compliance: To comply with legal obligations, enforce our terms, and protect our rights
4. Data Sharing and Disclosure
We may share your information in the following circumstances:
- WhatsApp/Meta: Information shared with WhatsApp Business API to enable messaging services
- Service Providers: Third-party vendors who assist with hosting, analytics, payment processing, and customer support
- Business Transfers: In connection with mergers, acquisitions, or sale of assets
- Legal Requirements: When required by law, subpoena, or to protect our rights and safety
- With Your Consent: When you explicitly authorize sharing with third parties
We do not sell your personal information to third parties.
5. Data Security
We implement industry-standard security measures to protect your information, including:
- Encryption of data in transit and at rest using SSL/TLS
- Secure cloud infrastructure with access controls
- Regular security audits and vulnerability assessments
- Employee training on data protection and privacy
- Multi-factor authentication for account access
6. Data Retention
We retain your information for as long as necessary to provide our Services and fulfill the purposes outlined in this Privacy Policy. When you close your account, we will delete or anonymize your information within 90 days, except where we must retain it for legal or compliance purposes.
7. Your Rights and Choices
You have the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information (subject to legal obligations)
- Portability: Request transfer of your data to another service provider
- Opt-Out: Unsubscribe from marketing communications at any time
- Object: Object to processing of your information for certain purposes
To exercise these rights, please contact us at privacy@vyaply.in
8. Children's Privacy
Our Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
9. International Data Transfers
Your information may be transferred to and processed in countries other than India. We ensure that appropriate safeguards are in place to protect your information in accordance with this Privacy Policy and applicable data protection laws.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new Privacy Policy on this page and updating the “Last Updated” date. Your continued use of our Services after changes are posted constitutes acceptance of the updated policy.
11. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:
12. Compliance with Indian Laws
We comply with applicable Indian data protection laws, including the Information Technology Act, 2000 and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.